{"id":893,"date":"2021-05-14T14:41:44","date_gmt":"2021-05-14T14:41:44","guid":{"rendered":"http:\/\/www.torpedonoticias.net\/?p=893"},"modified":"2025-02-25T12:28:36","modified_gmt":"2025-02-25T12:28:36","slug":"apple-hired-htcs-jony-ive-to-oversee-beats-hardware-design-for-new-products","status":"publish","type":"post","link":"http:\/\/www.torpedonoticias.net\/index.php\/2021\/05\/14\/apple-hired-htcs-jony-ive-to-oversee-beats-hardware-design-for-new-products\/","title":{"rendered":"Apple hired HTC\u2019s \u2018Jony Ive\u2019 to oversee Beats hardware design for new products"},"content":{"rendered":"<div class=\"feat-image\"><img src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" class=\"lazyload\" data-src=\"http:\/\/www.torpedonoticias.net\/wp-content\/uploads\/2023\/10\/9to5mac-default.jpg\"><\/div>\n<p>There was a wild rumor making the rounds last year that Apple planned to phase out its successful Beats hardware brand and go all in with Apple-branded audio hardware. <em>9to5Mac <\/em><a href=\"https:\/\/9to5mac.com\/2020\/04\/07\/apple-beats-future\/\">reported<\/a> at the time that burying Beats was \u201cnot a strategy that Apple plans to pursue\u201d or even consider.<\/p>\n<p>We\u2019ve since learned more about was happening behind the scenes in California. Rather than discontinuing the Beats brand, Apple was hiring its first in-house designer to oversee Beats product design.<\/p>\n<p> <a data-layer-pagetype=\"post\" data-layer-postcategory=\"apple,beats,scott-croyle\" data-layer-viewtype=\"taxonomy-ninetofive_featured\" data-post-id=\"720537\" href=\"https:\/\/9to5mac.com\/2021\/05\/14\/apple-beats-scott-croyle\/#more-720537\" class=\"more-link\">more\u2026<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There was a wild rumor making the rounds last year that Apple planned to phase out its successful Beats hardware brand and go all in with Apple-branded audio hardware. 9to5Mac reported at the time that burying Beats was \u201cnot a strategy that Apple plans to pursue\u201d or even consider. We\u2019ve since learned more about was happening behind the scenes in California. Rather than discontinuing the Beats brand, Apple was hiring its first in-house designer to oversee Beats product design. more\u2026<\/p>\n","protected":false},"author":1,"featured_media":549,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[],"tags":[],"_links":{"self":[{"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/posts\/893"}],"collection":[{"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/comments?post=893"}],"version-history":[{"count":2,"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/posts\/893\/revisions"}],"predecessor-version":[{"id":895,"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/posts\/893\/revisions\/895"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/media\/549"}],"wp:attachment":[{"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/media?parent=893"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/categories?post=893"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.torpedonoticias.net\/index.php\/wp-json\/wp\/v2\/tags?post=893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}